GEA Pharma Systems is a leading provider of equipment and services for the pharmaceutical industry. For scientific and R&D applications, the company developed a laboratory granulator that makes it possible to dose and mix ingredients on a very small scale.
As lead designer in the design team of Hegge-ID we first explored the conditions in which the granulator would be used. In particular, the high requirements with regard to vulnerable, sensitive equipment and the application in clean-room environments were of great influence on our work. To increase the recognisability of the brand, we introduced a corporate design language with recurring elements, which we were the first to apply to the ConsiGma 1.
The combination of user-centered design and pronounced design made the ConsiGma 1 a success, and formed the basis for the expansion of the portfolio.